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Selling Skills

Selling Skills

Let’s face it, we don’t like being sold anything, ever.  But we all sell something, every day whether we realize it or not.  Do you know how those selling skills will help you in everyday life? Here are ways to influence to create solutions and harmony in your life.

Family

Even if you are not a parent, you have parents, siblings, or family. In life we enjoy getting our way. Whether it’s family gatherings, vacations, or just getting the kids up in the morning. The key to selling your “idea” is to understand, that people “buy” or listen to likable people.

That’s why the old saying, “you get more with honey than vinegar” applies here. Build your case in a positive manner. Remember, the mantra, “What’s in it for me…” You need to “sell” your idea as a benefit to the other person. The kids will get pancakes if they get up right now for school. The vacation to Hawaii, rather than Colorado, will enable you a warm, sunny getaway during the winter. Remember “WIIFM,” and think what the other person really wants or how they benefit.

Buyers and Their Emotions

As a buyer, or the receiving end of a transactions, did you know you “buy” based on your emotions? We all buy based on feelings and justify the transaction based on logical information afterwards. Here me out and think about your last purchase. Did you really “need” that new outfit? Does your kid “need” or “want” those new shoes, and why? The type of clothing and shoes purchased will be based on trends or what all the other kids are wearing.

Understanding your emotions before you buy something is important, because the salesperson will want to know your feelings. Asking questions to understand what you are looking for or why you need something is Selling 101. Sharing stories to gather information will also help understand your motivation as a buyer. Think about how many times you’ve said, “I’m just looking.” I say it all the time. But when I’m ready to decide, I need that person’s expertise and knowledge to make my purchase.

Trust is Crucial

Finally, having the support after the sale is just as important as the transaction itself. Going back to the kids in the morning and pancakes for breakfast. If the kids get up when you ask them, brush their teeth, then you’d better follow through with pancakes! Trust is the number one reason someone will “buy.”

This trust factor transcends not only accountability but doing what you say you’ll do. But trusting in the follow up conversation if you really have something that solves a problem. Trust and a solid relationship with family, products, or companies all comes from the outcomes and support after the transaction. The ultimate goal is for you to be happy and satisfied with what transpired.

Selling happens every day in our lives and being aware how we “buy” is helpful in everyday life.

Follow me for more living well tips at KathyHusserTempe.com

 

 

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career hr Librarian & Entrepreneurship Library Jobs Library Leadership Travel work

Traveling for Work

With remote work popular these days and the latest airline mishaps in the news, traveling for work is more common. Here are simple tips to make work travel easy, fun, and something to look forward to every trip.

See the Sights

If you have a travel day before your work meetings, plan to see at least one city sight, something you enjoy. It doesn’t have to be anything fancy either. A flower garden, city park, new shopping center, or art museum all will make your trip fun when you arrive.

Even planning a restful, calm evening in your hotel room with HBO is relaxing and allows you to destress. Plan to have at least one event on your “agenda” for yourself, and you’ll feel so much better!

Be Prepared

Allowing for extra travel delays is another simple way to make work travel easier. Make sure to always carry on your luggage. You will have to pack accordingly, to make a carry on last all week, but it’s worth it!  The time you save waiting for your bag, or not having your bag when you arrive is priceless.

Tip number two is always give yourself a day before your important work meeting, in case of flight delays. Airlines have become less reliable lately, so give yourself that extra time, just in case.

Save The Miles

If your company allows it, save those airline miles and hotel points. Using your frequent traveler programs for fun vacations throughout the year, makes traveling for work fun and more enjoyable.  Saving for a trip for Europe or Hawaii?

Using your banked miles will help not only the cost, but in some cases upgrade you. Enjoying a better seat on the plane or upgraded hotel room always makes vacation more enjoyable. Some credit cards also have travel insurance and other perks associated with their card for extra travel protection.

Finally, always have your passport, snacks, and your device chargers in case you are delayed in the airport. Be prepared for work and traveling takes confidence and the curiosity to enjoy your trips have fun too!  Safe travels!

For more travel tips and career advice check out my website: KathyHusserTempe.com

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career Health hr Librarian & Entrepreneurship Library Jobs Library Leadership work

Listening is Important

Listening skills are probably the most important skill behind reading. Learning to listen, and actively hear what is said is also essential. Below are steps to take if you need help listening to what people REALLY say to you.

Active Listening

Active listening is hearing the other person for understanding. However, most of us listen to be able to react or frame a response quickly. Don’t do that!  Don’t listen for yourself to answer, listen to understand. You will gain far more insight into your speaker, by letting them talk. Hear what words they choose and how they say those words. Active listening takes effort, but you learn far more about what’s said when you are engaged and hearing the other person.

Body language

So, you’re probably thinking, but I’m on the phone, and can’t “see” my speaker. But you can! Listen for inflection, tone, and the speed of the speaker’s speech. Usually, someone upset or in “fight mode” will speak quickly and emotionally. Someone calm and measured in their speech is under control of their emotions. When you are at work, even remotely, you can listen and pick up ques in the person’s speech.

A rational speaker is usually easier to understand motive, even over a phone call. Body language goes beyond “seeing” the speaker but again actively listening to “how” the speaker is engaging with you.

Responding After Listening

You are now asking, so when DO I need to respond? If you have an upset friend and listening to them about a bad experience, sometimes never. No response is a response in this type of situation. As humans, we want to solve problems, but sometimes it’s best to just listen. Listening with an open mind and heart to fully understand the other person takes a lot of effort.

And sometimes you might never understand the person’s motives or true feelings, but you were there for them. Sometimes just being a friend and confidante is all that is needed in the moment, and active listening is key.

Practice makes permanent, so try just listening for a change. Don’t interrupt and truly listen to the other person on the phone, on Zoom, or sitting with you. The more you practice actively listening, reading body language, and understanding your listener the better you become.

For more living well tips check out my website: KathyHusserTempe.com

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career Librarian & Entrepreneurship Library Jobs Library Leadership Uncategorized

Resume Tips

The first step in any new job hunt or career change is to freshen up or create a new resume. Here are proven tips from Jenny Foss to make your resume stand out for that next interview.

Skills and Value

Highlighting your unique skills and the value you bring the company is the first step in creating a resume. Use a resume template that is easy to read and uses all the real estate on the page.

That said, make sure your resume is no more than two pages in length. Be sure to sue an 11 or 12 size font for easy reading by the reviewer. Only include “technology proficiencies” if you can fit it easily on the second page.

Depending on your industry, it is usually understood that the average applicant is knowledgeable in Microsoft applications, etc. However, if you are a whiz with WordPress then absolutely include this in your “Skills Section.” Your value and job skills need to be near the beginning of your first page and highlighted.

Employment Gaps

With the recent pandemic, many job seekers will have gaps in employment for various reasons. Handling gaps depends upon your specific situation, such as childcare, relocation for a spouse, or being laid off.

Explaining the gap depends upon the amount of time that has elapsed, the industry, and if you’re changing careers. There are many ways to address gaps on a resume. Be prepared to tell your story at the interview in a succinct manner.

Grammar and Organization

Finally, proofread your resume very carefully. Have another person review and proofread for typos and continuity. A recent poll on LinkedIn taken stated that hiring managers felt that zero mistakes or typos should appear on resumes.

Be sure the organization follows the template so the most prominent skills in the job description match the skills in on your resume. Don’t lie, but matching words will help the resume scanning software place you in the “A” pile to interview.

Review the job description carefully and be sure to tailor your resume for each job. The ATS or applicant tracking system will thank you, and you will land that coveted interview. Include the keywords that are used in the job posting on your resume for best results.

Finally, save your resume as a PDF and word document.  Different companies use different formatting when resumes are submitted online. Always double check your download before you click submit for the cleanest and most reader-friendly resume.   Good Luck!

Follow my personal website for more career and living well tips: KathyHusserTempe.com

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career Librarian & Entrepreneurship Library Jobs Library Leadership

Cover Letters

Once you have a solid resume, you will need a cover letter to compliment your skills. A good cover letter highlights your value as a potential employee and paints a picture for the reader. Here are tips for an effective cover letter to get that next interview.

Introduce Yourself

A good cover letter will provide the reader a clear idea of who you are and what you can do. The cover letter is important to fill in the gaps that might be left from your two-page resume.

Give the reader a clear idea of WHY you want to work for their company and HOW you can provide that value.

Highlighting why you’re making a job change (spouse relocation or career switch) is another important aspect to include. If you can include metrics or tangible improvements from your previous employment, include them.  But keep your cover letter to no more than one page. People are busy and one page is enough to sell yourself and your skill set.

Match Keywords

Just like writing a resume, a solid cover letter should align with the job description and your skills. Match keywords from the job posting and use that vocabulary in your letter. Better yet, highlight an achievement or “win” from a previous role which illustrates that specific skill or certification. Remember, readers like stories so make your cover letter tell your story.

Spelling and Grammar

This goes without saying but using correct spelling and grammar is vital for your cover letter. You need to show off your writing skills and a huge part of that is a readable introduction. Check spelling and tenses of verbs to ensure they match.  Read through with fresh eyes to make sure not to leave out any important details. Finally, have a friend or colleague read through your cover again letter for clarity and punctuation.

Ask for the Interview

Without sounding cheesy, have a great closing statement in the letter to specify “action.” In other words, ask for the interview!  Or you could ask to follow up in a few days if the reader had any further questions. Bottom line, you want the reader to act and contact you for an interview, to continue the conversation.  A salutation of “Thank you” or “Sincerely” is also best when signing off.

Practice makes permanent, so the more you write, the easier a solid cover letter will be for you. Good Luck!

Follow my blog for more career articles posted weekly: KathyHusserTempe.com

Categories
career Librarian & Entrepreneurship Library Leadership

Resumes

The first step in any new job hunt or career change is to freshen up or create a new resume. Here are proven tips from Jenny Foss to make your resume stand out for that next interview.

Skills and Value

Highlighting your unique skills and the value you bring the company is the first step in creating a resume. Use a resume template that is easy to read and uses all the real estate on the page.  That said, make sure your resume is no more than two pages in length. Be sure to use an 11 or 12 size font for easy reading by the reviewer. Only include “technology proficiencies” if you can fit it easily on the second page.

Depending on your industry, it is usually understood that the average applicant is knowledgeable in Microsoft applications, etc. However, if you are a whiz with WordPress then absolutely include this in your “Skills Section.” Your value and job skills need to be near the beginning of your first page and highlighted.

Employment Gaps

With the recent pandemic, many job seekers will have gaps in employment for various reasons. Handling gaps depends upon your specific situation, such as childcare, relocation for a spouse, or being laid off. Explaining the gap depends upon the amount of time that has elapsed, the industry, and if you’re changing careers. There are many ways to address gaps on a resume. Be prepared to tell your story at the interview in a succinct manner.

Grammar and Organization

Finally, proofread your resume very carefully. Have another person review and proofread for typos and continuity. A recent poll on LinkedIn stated that hiring managers felt that zero mistakes or typos should appear on resumes. Be sure your organization follows the template so the most prominent skills in the job description match the skills on your resume. Don’t lie. Rather, match words that will help the resume scanning software place you in the “A” pile to interview.

Review the job description carefully and be sure to tailor your resume for each job. The ATS or applicant tracking system will thank you, and you will land that coveted interview. Include the keywords that are used in the job posting on your resume for best results.

Finally, save your resume as a PDF and word document.  Different companies use different formatting when resumes are submitted online. Always double check your download before you click submit for the cleanest and most reader-friendly resume.   Good Luck!

Follow my personal website for more living well articles.

Categories
Librarian & Entrepreneurship Library Jobs Library Leadership

Goalsetting for Your Career


Goalsetting is a useful tool to guide your career in any industry, especially in libraries. Read on for tools to help in setting goals and developing your career plan for future growth. With work- place cultures changing due to COVID, realigning your goals now might be right for you.

Gap Analysis

A standard gap analysis determines your current status, and where you’d like to end up. The gap or what’s missing is in the middle. Does this gap need to be filled with education, another job, increased salary, or a new geographic asset? Only you can determine what is the most important factor and how to obtain your goal. Having your plan benchmarked with SMART goals and establishing a plan to close gaps will get you there. Smaller goals should build upon one another to fill the gaps and ultimately help you achieve your main career objective.

Mentors

Finding a trusted mentor you can rely on will help in your career plan. Finding more than one will help even more, especially if a few are outside of your industry. Jobs and careers are made with relationships and connections. Networking and finding mentors might be a little more difficult with more industries working remotely. However, volunteering for service events, attending conferences, and adding value in your current job, position you as a leader. Mentors are drawn to natural leaders, so just ask if you feel a connection with a colleague. The more genuine connections you make with people, the more likely you will find someone to help you.

Use LinkedIn

Finally, use LinkedIn and use it a lot. If your partner’s career dictates your geographic location and possibly your career goals now, then pivot. What I mean is, what smaller achievements can you accomplish which will help you get toward that larger career goal. Think about teaching, volunteering, or shadowing someone in your desired industry or job. Anything to make yourself more valuable to a future employer will help you in the long run. To overcome a geographic obstacle be sure to link with colleagues in your desired location. You never know what opportunities might open or when you might make a physical move.

Having a career plan is a way to keep your goals on track, yet flexible for life. Especially with the pandemic having families rethink priorities, having a career plan in place will make you feel more in control of your future. Best of luck!

Categories
career Library Leadership

Library Metrics

If your library runs on a fiscal year, June through July, have you prepared your annual report? What library metrics should you provide the Board?  Read on for tips to create an informative report full of the most impactful information.

Digital Checkouts

With the pandemic, digital checkouts have surged in libraries across the country. Provide your stakeholders statistics on eBook, DVD and music downloads. These items along with magazines are the four most popular circulating digital items. Don’t forget to add the new vendors from 2020 or other anomalies to explain large data swings.

Door Count

The number of people coming through the doors has decreased due to the public health situation. Including this number is totally up to you, but it might not be pretty. You could include new partnerships or other outreach metrics in place of the door count. Safe to say, physical visits to the library might never recover if we need to live with Covid long term.

As a leader, you need to begin to get creative about bringing folks back in. Will large public events or annual festivals drive library traffic post pandemic?  Each community is different and finding the sweet spot for public engagement is your job as library director.

Collections

What new vendors did the library add or delete?  Please include all the collections to provide an accurate overview of your library’s offerings and impact on the community. I’ve worked in library where DVDs were the number one circulating item. Other libraries had a large children’s picture book collection that drove the checkouts due to higher family populations. Tailor the report and metrics to highlight the collections’ strengths while acknowledging possible gaps.

Programs

Programming will be your library’s time to shine. Despite closures, virtual programming has taken off at most libraries nationwide and globally. Edit a bit from a virtual storytime to present during the Board meeting and share how the library was successful.

Be sure to collect data regarding re-shares along with audience size in the initial posting.  Keep a digital archive of the library programs to improve next year. Consider regular promotions of  library programs on social media platforms to reach your potential audience. This will drive customers to the building too.

Format

If you have a choice of format, I’d recommend a simple infographic. Keeping the library information to one page will keep it simple, easy to read, and easy to explain.  Finally, a variety of pictures and statistics also keeps the eye interested and readers engaged.

However, whatever format you choose, keep the report relatable to the average person by avoiding library jargon (like “circs.”) Be sure to have fun reviewing your year. You are the best person to tell the library’s story and advocate in the community. Best of luck!

For more leadership tips check out: KathyHusserTempe.com

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career Library Jobs Library Leadership

Increasing Morale

With employee engagement estimated to be at all time low, meaning only 15% of employees worldwide feel engaged at work, increasing your team’s morale and involvement is so important to keep moving forward on a positive path for 2022. Here are a few tired and true methods to get your team’s mood lifted and fun happening to increase productivity and happiness.

Celebrate Everything

Whether it is monthly birthdays, new babies, graduations, or promotions, celebrating events builds connections and strong bonds with your team. Furthermore, increasing these relationships and building trust with leadership is the first step to increasing morale in work teams.

Not only does celebrating at work recognize people, but you will also learn more about employees’ likes, family life, and hobbies. Furthermore, building strong, trusting relationships is vital to a healthy work culture. Finally, increasing employee engagement is important in creating those foundational leadership steps with your team.

Dress Days

Even with remote work, dressing up with a certain theme in mind or in special attire can have such a positive impact.   Morale will increase and conversations will start with your colleagues about your attire. Think about establishing an entire week, Monday through Friday, as special dress up days. Name the week, “Spirit Week” or Wacky Week of Dress Up.”

Whatever gets employees geared up for fun! For example: sports teams on Monday, crazy socks on Tuesday, or your favorite TV or movie themes on Wednesday. You get the idea. Get creative and have some fun.

Finally, make every day in the office a celebration! You should consider hosting a week of special lunches with activities tied into your theme. You need to think about virtual work arounds if everyone is not together in the office. Your creativity is the limit!

Host a Staff Day

As discussed in January’s post, host a special day (or even a half day) devoted to professional development. Bring in free speakers from the surrounding community library or from other departments to speak.The topics should be chosen to make an impact on your staff. You need to think about pending health, safety, or new library policies to be introduced.

Consider introducing new technology, especially in our virtual world. This would be a great start, to then follow up with smaller trainings. Your team needs your leadership to be more involved and excited about work. Conduct a survey and understand what people want to learn before planning the day

You will discover a lot about your team, and they will thank you for creating the tradition of a designated Staff Day. For more career tips follow me at KathyHusserTempe.com

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career Library Leadership

Keys to Success

Are you stuck and just can’t seem to reach your goals? Do you feel overwhelmed and can’t move forward? Here are a few proven keys to success to reach your potential and goals. Let’s do this.  Life’s too short not to be all you can be!

See the Successful Moment

Research has proven that visualizing your success in your mind’s eye is key to getting there. What I’m talking about it is keeping your focus on the task or objectives to achieve to your goal. Just like the sprinter or skier can “see” themselves winning the race, you can too. Think about the steps needed to reach a successful goal and see yourself reaching it. It’s really that easy.

Keeping Emotions in Check

Another key to visualizing success is to keep your emotions in check. Just like overconfident athletes or celebrities have done, don’t celebrate BEFORE your win. Keeping a cool, calm head during a situation is the best path for a successful outcome.

Keeping your focus and a calm demeanor will take you much farther toward achieving your goals. It also keeps you resilient if things don’t go your way.  Finally, if I could only offer two tips, it would be focus and regulating your emotions for effective performance.

Mentors

In addition, finding a trusted mentor along the way for support is also important. Having feedback from another expert in your field or sport is very valuable for implementation and achievement. The integrity of your mentor and the relationship you have with them is also very valuable.

Be leery of people wanting to get too close to you too soon. You will know the right mentor and find a common connection easily. Your conversations should be natural, and there should be “give and take” for a mutually beneficially mentorship.

Find an Outlet

Just like star athletes need down time, so do you! Don’t allow work or other professional interests to rule your life. You need balance. Finding an outlet to relieve stress from your day-to-day work or training is very important. For example, a pet, a hobby, or other passion project will provide necessary balance in your life. Balance allows your mind freedom to wonder and “take a break” to rest up for the next challenge.

Using these techniques to visualize and achieve your goals is not easy. However, practiced every day, it’s very doable! Follow me for  more career and lifestyle advice at: KathyHusserTempe.com